Gynan kumkum / chooranam

Gyan Choornam is a sacred herbal powder traditionally used in spiritual and Ayurvedic practices to enhance mental clarity, concentration, and spiritual awareness. It is commonly offered during poojas, especially during Saraswati Puja and other rituals that invoke knowledge and wisdom. The name "Gyan" means knowledge, and "Choornam" refers to powdered herbs—together symbolizing the awakening of intellect and divine learning.

This choornam is often sprinkled on books, pens, or placed near idols of Goddess Saraswati as a symbol of seeking blessings for academic success and enlightenment. It is also believed to help calm the mind and support spiritual growth when used with devotion.